Belloricco
Bello Ricco is a luxury men’s clothing brand offering premium polos crafted from high-quality yarns using advanced spinning technology. Their e‑commerce platform allows customers across India to shop online with free express shipping and easy returns.
The Challenge
As a newer domain built on WordPress and ecommerce plugins, Belloricco likely needed to deliver a premium brand image while managing typical WordPress limitations—such as plugin bloat, SEO, and performance.
Implementing luxury-level UI (product imagery, filtering, size guides) and seamless checkout with high-quality shipping across India can be tricky with a standard WordPress setup.
Our Approach
They appear to have built their website using WordPress, combined with powerful e-commerce plugins such as WooCommerce, which enables them to manage their product catalog, shopping cart, payment gateway integrations, and overall store operations seamlessly. By using this flexible and widely supported platform, they gain the ability to customize and scale their online store with ease. Together, these elements reflect a thoughtful combination of technical setup, design refinement, and user experience—all crucial in appealing to a luxury-conscious audience.
The Solution
A tailored WordPress e-commerce site was developed to deliver a seamless, brand-consistent user experience that reflects the premium nature of the products. The website showcases high-resolution, professionally styled product photography—especially highlighting hero items like dense yarn polos—to convey quality and craftsmanship. The checkout flow is optimized with secure, convenient payment options including Google Pay, PhonePe, and UPI, catering to local user preferences .
- Built product pages with structured details: fabric, fit, buttons, model specs.
- Integrated diverse payment methods (credit cards, PayPal–style UPI gateways).
- Free express shipping across India with clear delivery timelines.
Results & Impact
- Premium brand identity projected via polished product pages and UI.
- Smooth user journey from browse to purchase with fast payment options.
- Increased consumer trust with transparent policies and express delivery.